On August 29, 2026, iCAUR reached a new milestone in Dubai with its first Community Event, hosted by AUTORUN. The event brought together current and new iCAUR owners, marked the brand’s first group vehicle delivery in the UAE, and highlighted its continued focus on building a stronger ownership experience beyond the showroom.
For iCAUR, the event was not simply about handing over new vehicles. It was an opportunity to bring owners together, strengthen the growing iCAUR community in the UAE, and create a closer connection between customers, the brand, and AUTORUN.
Bringing the iCAUR Community Together in Dubai
As the exclusive authorized distributor of iCAUR in Dubai, AUTORUN organized the event around the people who are becoming part of the brand’s growing owner community.
One of the main highlights was the first group delivery of iCAUR vehicles in the UAE. New owners received their vehicles together as part of the event, turning what would normally be an individual handover into a shared experience.
Activities and entertainment were also arranged for both existing and new owners, giving customers an opportunity to spend time with the iCAUR and AUTORUN teams and connect with other members of the community.
The event also reflected a wider focus on what happens after a customer buys a vehicle.
AUTORUN and iCAUR reaffirmed their commitment to the continued development of iCAUR after-sales and customer support in Dubai, with the goal of making long-term ownership more convenient and improving customer satisfaction at every stage.
Preparations for the reopening of AUTORUN’s large after-sales service centre are another important part of this approach. The facility will support servicing, maintenance and ongoing vehicle care as the iCAUR customer base continues to grow.
It is part of a broader effort to create a more complete customer journey, where the relationship with the customer continues well beyond vehicle purchase and delivery.
The first iCAUR Community Event in Dubai therefore represents more than a single gathering. It is an early step towards building a closer and more active community around the brand in the UAE, while giving owners more opportunities to engage with iCAUR throughout their ownership experience.
Customers who would like to discover the brand can visit the iCAUR showroom at Oasis Mall in Dubai to explore the latest models in person, or book an iCAUR test drive in Dubai and experience the vehicles on the road.
